Case Study Artist Story · 2026 · 6 min read

The rise of Sorisa: bedroom to Atlantic in a year.

How a Toronto teenager uploading songs as brokeboyhappy became Sorisa — a viral TikTok hit, a deal with Atlantic Records, and a Billboard Canada Artist to Watch — in barely twelve months.

The come-up
Sorisa — from brokeboyhappy to Atlantic Records. Portrait to be supplied by DGTL. (Drop the real frame here.)
2024
First uploads, as brokeboyhappy
Aug '25
"U Look So Good In Fall" drops
Atlantic
Major-label deal
20+
Tracks out since 2024

The timeline is almost unfair. In 2024, Sorisa was a Toronto high-schooler quietly uploading songs to SoundCloud under the name brokeboyhappy. By mid-2026 he was signed to Atlantic Records, booked by one of Canada's biggest agencies, and playing Rolling Loud. The gap between those two sentences is barely a year.

The name came first, and it says everything. "Sorisa" is the Spanish word sonrisa — smile — with the "n" removed. The artist, who is of Latino heritage, has said it's a reminder to "not forget who you are." He adopted it in September 2025, right as the music started to move.

He didn't wait to be discovered. He built the thing that made discovery inevitable.

— The DGTL Influence view

The song that flipped the switch

The breakthrough was "U Look So Good In Fall," released in August 2025 — a bright, buzzing electropop record that went viral on TikTok. It's the modern come-up in one data point: a bedroom producer, a hook engineered for a feed, and an audience that found him before any label did. CBC would later frame the story exactly that way — a kid who went "from making music in his bedroom to being scouted by the biggest record labels."

He didn't slow down to celebrate. Since 2024 Sorisa has put out more than twenty tracks and two EPs — 98/99 in October 2025 and his Atlantic debut, I Love Colours, in March 2026 — a five-song set that Billboard Canada described as his "signature blend of EDM and pop." Billboard named him one of its 2026 Canadian Artists to Watch, comparing his sound to Nate Sib and 2hollis: "equal parts addicting, colourful and electrifying."

The come-up, in order
  • 2024 — uploads to SoundCloud as brokeboyhappy.
  • Aug 2025 — "U Look So Good In Fall" goes viral on TikTok.
  • Sept 2025 — rebrands as Sorisa; first live set at Lee's Palace.
  • Mar 2026 — debut EP I Love Colours drops under Atlantic Records.
  • May 2026 — signs with The Feldman Agency; plays Rolling Loud.

From SoundCloud to a machine — without losing the plot

What makes the rise durable isn't just the hit; it's the infrastructure that formed around it fast. Atlantic Records for the recordings, The Feldman Agency for the live business, and a touring instinct that already stretches past the city: the I Love Colours Experience mini-tour ran through Toronto's Mod Club and New York's Mercury Theatre, and a First Class Fest slot at Sobeys Stadium is booked for August 2026.

The through-line is a teenager who understood the assignment of the current era — that the audience is built on the platform first, and everything else follows. It's the exact profile DGTL Influence watches for: an artist who moves real numbers because the work connects, not because a budget forced it.

~1 year
Bedroom to major label. From brokeboyhappy uploads to Atlantic Records, The Feldman Agency and a Rolling Loud debut — a come-up measured in months, not years.
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FAQ

People also ask

How did Sorisa get famous?
Sorisa built a following uploading music to SoundCloud as brokeboyhappy, then rebranded in September 2025. His single "U Look So Good In Fall" went viral on TikTok, leading to a deal with Atlantic Records and representation by The Feldman Agency.
What was Sorisa's first viral song?
"U Look So Good In Fall," released in August 2025, was Sorisa's breakthrough — an electropop track that went viral on TikTok and sparked his mainstream rise.
What record label is Sorisa signed to?
Sorisa is signed to Atlantic Records and represented by The Feldman Agency, one of Canada's largest booking agencies. He released his debut EP, I Love Colours, under Atlantic in March 2026.
DGTL Influence · Editorial Desk
The Influence Journal

Field notes on the creators moving culture — and the work behind the numbers. Published by DGTL Influence, the specialised influencer arm of DGTL Group, Toronto.

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